#42 What an ICA is and why you need it to grow your business

One of the most misunderstood aspects of growing a business is the lack of specificity. After this episode, that won’t be you!  A lot of new and growing business owners interpret this kind of fine tuning as limiting your audience, but that’s exactly the opposite. I’m going to share the truth with you, amiguita, about what it takes to create your ICA, learn what they want and give them that so they keep coming back to you for more. 

You’ve waited long enough – it’s here: ‘What an ICA is and why you need it to grow your business’ – an all new episode of Latinas Empowering Latinas! 

Main Topics

  • Defining what ICA actually is – how it helps
  • What are the biggest mistakes that keep you from growing?
  • I share with you *MY* ideal client
  • Giving your ICA an identity
  • “I feel like you were speaking directly to me”
  • Homework in Free Resource!

Additional Resources

Listen, rate, and subscribe!

Latinas Empowering Latinas can be found on Apple Podcasts, Spotify, Audacy, Amazon, Deezer, Player FM, iHeartRadio, Samsung, Gaana, and on our website at JanessaBorges.com

Resource: Are you ready to stop playing small and scale your business?

I’m an expert in reading people, and extracting what you WANT to say and communicate it clearly and effectively to those you want to connect with. (Like a translator)

I put all the puzzle pieces together and help you apply it to your business.

One of the challenges in all the podcasts you’ve listened to, or the expensive programs and coaching you’ve paid for, is that you just didn’t quite get the success you were hoping for.

You didn’t have the individualized help you needed to apply it, or the coaches you have worked with just didn’t “get you.” Right?

The best programs work BUT you need a side-kick to help you apply all you’ve learned (and all you’re missing) so you get the results YOU need!

Even with all of their secret sauces, magic recipes, and playbooks you seem to be missing something…the secret ingredient to make it work for YOU.

My gift is seeing past where you’re stuck. I can see your vision, pull it out of your heart and your mind and create results.

I make sure your gifts are highlighted in a way that speaks to your ideal client, so they say “I want to work with HER!”

 

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Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!

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